The Directorate of Public Relations & Customer Care manages communication, public engagement, and patient relations to promote a positive hospital image and high-quality service experience. It ensures clear information flow, handles feedback, and strengthens trust between the hospital and the community.
Key Functions
- Manage institutional communication and public information
- Handle patient feedback, complaints, and inquiries
- Promote customer care and service quality standards
- Coordinate media relations and public awareness activities
- Support community engagement and patient satisfaction initiatives